Offbeatracks.com SEO Case Study

Background

Offbeattracks.com, a travel platform specializing in unique and off-the-beaten-path experiences, embarked on a journey to establish its online presence from scratch.

Facing the challenge of starting with zero organic traffic, the company sought our expertise to implement a comprehensive SEO strategy.

Strategies Implemented

Website Audit

Conducted a thorough audit to identify and rectify technical SEO issues, like speed optimization, mobile responsiveness, and broken links.

On-Page SEO

Implemented on-page SEO best practices, including meta tag optimization, header tags, and image alt attributes.

Keyword Research

Our team conducted extensive keyword research to identify key terms related to unique travel experiences.

Technical SEO Fixes

We conducted a comprehensive technical SEO audit to identify and rectify issues affecting website performance.

Backlinks Acquisition

Recognizing the importance of authority in the travel niche, we implemented a backlink building campaign.

Content Marketing

Engaging narratives, stunning visuals, and valuable information contributed to increased user engagement.

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ORGANIC TRAFFIC

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KEYWORD RANKING

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AVG. POSITION